Franchise-esque business units will fuel Clock's growth
by Catherine Woods - Monday, 8th September 2008 -
Syd Nadim’s been running his digital marketing agency, Clock, for nearly 11 years but is showing no signs of fatigue with exciting plans in the offing to develop the business in a way not dissimilar to franchising.
Clock, based in Hertfordshire, launched in November 2007 with funding from the Prince’s Trust. Nadim says: “We’re now a top 100 award winning agency that does a lot of work for organisations like the BBC, Channel Four and JD Wetherspoon. We also do lots of comedians' websites and we operate in the charity sector as well."
Nadim opened an office in London media hub Farringdon around six months ago and also has a presence in Shanghai. Commenting on his expansion plans, Nadim says: “I want to develop all my businesses within Clock further. I want to have groups of up to 30 people within a business unit. The unit can have a specific mandate – it might be skills-based – or be geographically where a group of guys can start up.
“They can have the help and support from a bigger group, go out and sell their stuff and be adventurous, but with a security blanket.”
Nadim employs 32 people although notes that number will increase as he's currently in recruitment mode. Clock turned over £1.7m last year and is forecast to post revenue of £2.5m this year.
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Related tags: business franchise, syd nadim, digital marketing, clock, farringdon, shanghai, business unit,
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