Sales and marketing

Business Focus >>

The new manufacturers The new manufacturers

A great British renaissance has been taking place. From Aberdeen to the West Country, the zing is back in manufacturing. It’s about time this spectacular story was told.

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Supercar company seeks brand ambassador
img 1 By Rebecca Burn-Callander
They’re not after the likes of Daniel Craig or Clive Owen. Nope, the founders of supercar leasing firm Quadriga have their sights set on a woman.

June 03, 2008 2:11pm
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"Am I using my colour to sell sausages? Damn right"
img 1 By Kate Pritchard
The Black Farmer, Wilfred Emmanuel Jones, took inspiration from Virgin tycoon Richard Branson when he launched his sausage business, using shock tactics to create a memorable brand.

May 30, 2008 12:38pm
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Greek billionaire kills Cheeky Girls
img 1 By Kate Pritchard
Greek entrepreneur, film producer and billionaire Alki David promoted his new website FilmOn.com by creating “most absurd, sickest, violent reality show” he could think of.

May 19, 2008 1:42pm
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Bigham’s follows the green trend
img 1 By Rebecca Burn-Callander
Bigham’s isn’t a brand that stays still very long. Since Charlie Bigham founded the food company in 1996, the design and the product range have had a revamp every two years. But this time, the change is green.

May 12, 2008 5:59pm
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A new take on letterbox marketing
img 1 By Rebecca Burn-Callander
Leaf-It-At-Home founder Andy Davidson has found a novel (and cheap!) way to target his key demographic: wealthy home-owners.

May 07, 2008 3:30pm
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A change of marketing plan brings rewards
img 1 By Catherine Woods
Real estate entrepreneur Andrew Pattemore has changed his marketing plan several times to take advantage of the business opportunities presented by different areas.

April 30, 2008 12:05pm
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Marketing: a one-stop shop?
img 1 By Melissa Hancock
Set up in response to changing marketing trends, Total Marketing Network offers the full shebang of marketing solutions. “An increasing number of clients were coming to us saying ‘We want to go to one company that can do everything for us,’” says Denise Pritchard who co-founded the company in 2003.

April 25, 2008 5:49pm
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Capitalise on a cosy connection with suppliers
img 1 By Catherine Woods
Resin Surfaces managing director Ivy Wroe learnt first hand just how important it is to maintain a good relationship with suppliers when a resin shortage threatened sales.

April 23, 2008 4:48pm
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Top ten product launches
img 1 By Real Business
Apple's iPhone must be one of the most unforgettable product launches in history. People were salivating over the multimedia and internet-enabled touchscreen mobile phone months before it even hit the shelves. But's it's not the only product to be launched with a bang...

April 21, 2008 1:57pm
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Reggae Reggae Sauce entrepreneur on slaying Dragons 
img 1 By Kate Pritchard
A year ago, Levi Roots sang his way to a £50k investment on Dragons’ Den. Speaking at The Entrepreneurs’ Summit yesterday, the Afro Caribbean entrepreneur behind Reggae Reggae Sauce says he wishes he didn’t have to “slay so many dragons” to get funding.

April 16, 2008 2:53pm

BUSINESS NEWS >>

Online future is bright for Cornish auction house 

By Catherine Woods - August 21, 2008 4:31pm GMT

Auction houses mustn’t ignore the internet business revolution, argues art entrepreneur Barnes Thomas whose Cornwall-based company is alone in offering online bidding in the county.

Doing business in Russia? Get your arsenal ready

By Kate Pritchard - August 21, 2008 11:57am GMT

Despite its deteriorating relations with the West, Russia offers lucrative opportunities for entrepreneurs. But be warned: the world’s tenth biggest economy and second largest oil producing country has some of the toughest negotiators on the planet.

Local knowledge is key to success in the Middle East

By Catherine Woods - August 20, 2008 5:34pm GMT

The key to succeeding in the Middle East is having an understanding of local business practices and customs as soon as you’re on the ground, says BIW Technologies chief Colin Smith.

Celebrity endorsement for food entrepreneur

By Kate Pritchard - August 20, 2008 5:28pm GMT

Jennifer Irvine set up home-delivery meals firm The Pure Package in 2004 from her kitchen. Today she turns over £1.2m and has over 3,000 clients on her books, including Ruby Wax, Patsy Kensit and handbag designer Anya Hindmarch. “I’ve never marketed the brand to celebrities,” she says. “They’ve come to me.” So, what’s her secret?

Green award attracts clients to Fresh

By Catherine Woods - August 20, 2008 5:05pm GMT

Cheadle-based creative media group Fresh is upfront about its environmental credentials. Co-founder and director Julie Besbrode says the firm has become one of only a few in the UK to be granted a globally recognised environmental award.


BUSINESS COMMENT >>

Dragons’ Den: Where are they now?

By Rebecca Burn-Callander - August 21, 2008 5:02pm GMT

If you (like us) were wondering whatever happened to all those businesses that faced the Dragons’ wrath in the Den over the past six series, look no further.

How do you fund your growth?

By Zarrin Lilani - August 20, 2008 4:09pm GMT

As the economic situation worsens in the UK, we’re hearing reports that smaller businesses aren't managing their finances in the best way.

Ten lessons for entrepreneurs from Team GB at the Olympics

By Stuart Rock - August 20, 2008 11:59am GMT

Chris Hoy, Rebecca Adlington, Ben Ainslie: entrepreneurs can learn from all of them

Is Bob Dylan the entrepreneur's soundtrack?

By Matthew Rock - August 20, 2008 10:07am GMT

The chief executive of property developer Brixton yesterday quoted Bob Dylan's "All along the watchtower" lyrics to sum up the state of the property market. So which songs best sum up the life of the entrepreneur? Here are our suggestions.

Apprentice star gets nobbled by wall

By Rebecca Burn-Callander - August 19, 2008 4:57pm GMT

Nicholas De Lacy-Brown thought being fired by Alan Sugar was bad. Little did he know that a few months later, he’d receive a far more crushing blow.



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