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Sales and marketing

Business Focus >>

The new manufacturers The new manufacturers

A great British renaissance has been taking place. From Aberdeen to the West Country, the zing is back in manufacturing. It’s about time this spectacular story was told.

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Supercar company seeks brand ambassador

by Rebecca Burn-Callander - Tuesday, 3rd June 2008 -

Supercar company seeks brand ambassador

They’re not after the likes of Daniel Craig or Clive Owen. Nope, the founders of supercar leasing firm Quadriga have their sights set on a woman.

And not just any woman. This lady’s crazy about cars. She drives for the Maserati racing team, she’s won medals for racing and to top it all, she’s a supermodel.

You’ve got it. It’s Jodie Kidd.

“We don’t want Quadriga to be a boy’s club,” says co-founder Chirag Shah. “We’re keen to target both men and women. That’s why Jodie would be perfect. She’s not token totty; she’s won racing trophies. She’d draw both.”

Alas, Kidd has proved somewhat elusive as yet. Perhaps it's because she’s busy becoming a businesswoman in her own right: she’s currently working on an environmental range of golf shoes and clothing.

Well, if you’re reading this, Jodie Kidd, the offer’s on the table.

Check out the stunning motor enthusiast in action.

BUSINESS NEWS >>

Senior care franchise fills gap in market

By Catherine Woods - October 10, 2008 3:21pm GMT

Trevor Brocklebank and his wife, Sam, bought the UK franchise for alternative care business Home Instead Senior Care after struggling to find appropriate services for his ailing grandfather.

Stop press: Sir Alan Sugar's bought into Woolies

By Rebecca Burn-Callander - October 10, 2008 2:36pm GMT

Amstrad founder and Apprentice star Sir Alan Sugar today acquired a four per cent stake in the ailing Woolworths chain.

Testing is crucial for new social networking site

By Catherine Woods - October 10, 2008 12:34pm GMT

Social networking site Wigadoo.com wants to make it easier for friends to organise social events when there’s money involved – from holidays to hen parties.

Does the Lightning car have electric appeal?

By Kate Pritchard - October 10, 2008 11:46am GMT

It scorches from 0-60mph in less than four seconds, its batteries can be charged in ten minutes and you can imagine James Bond sitting behind the wheel. But will the über-stylish electric Lightning car ever make money?

The financial market today

By Rebecca Burn-Callander - October 10, 2008 10:47am GMT

Share prices tumble further. Brown calls for global support for failing banks. And Pesto thinks its only going to get worse.


BUSINESS COMMENT >>

Playing monopoly with Alistair Darling

By Rebecca Burn-Callander - October 10, 2008 5:11pm GMT

It's Friday afternoon and RB's eyes are bleeding from frantically watching the rise and tumble of the financial markets today. To give our peepers, and yours, a well deserved break from doom and gloom, check out today's funnies from NewsBiscuit.

Market crisis: the Real Business bargepole ten

By Stuart Rock - October 10, 2008 1:53pm GMT

The market crisis has some big losers.

Global financial crisis: what next?

By Catherine Woods - October 09, 2008 11:31am GMT

I received a text from an investment banker friend this morning who, it has to be said, is master of the understatement.

Interest rates: the reaction

By Catherine Woods - October 08, 2008 4:03pm GMT

Was today’s global interest rates cut “one of the big, pivotal moments for the economy”?

Why I love being British...

By Rebecca Burn-Callander - October 08, 2008 2:01pm GMT

The financial markets are in turmoil. It's the worst banking crisis since the 1930's. A cloud of doom hangs over our fair nation. But some people still have the balls to have a little joke about it all.


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