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Focus on: Britain's Digital Elite

In this, our focus on ‘Britain’s Digital Elite’, Real Business partnered with Microsoft ® to scour the land looking for the companies that have been most successful in their field through the use of technology.

Technology is at all of our fingertips but what makes the companies featured in our Britain's Digital Elite different is the way they have developed and used technology. The difference between a great idea and a successful one is execution and as will become apparent in this Focus-On, that execution is usually enabled by technology. Unsurprisingly therefore, Microsoft has a big role to play in this execution.

And yet despite being the most successful and recognized technology company in the world, what many don't realise is that Microsoft puts a lot of energy into helping small and medium-sized businesses. Aware of the financial constraints often incumbent upon SMEs, Microsoft offers financing options and offers to help ease any up-front costs associated with IT investments. It even has a dedicated website to small businesses called 'Small Business +' which provides added-value content, online training, tools and offers for small business owners – all for free.

This focus-on provides you with a wealth of information on how Microsoft can help you acquire the best technology and optimize it, so as to not only grow your business, but achieve its full potential.

Click here to see the winners and finalists of the BDE awards

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Tailgate
By Melissa Hancock
Tailgate: A video interview with Christopher Autry, CEO of Tailgate, the transactional flash banners that are changing online display advertising
December 12, 2007 7:01pm

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Zubka
By Melissa Hancock
Zubka: A video interview with Armando Ruffini, the Co-founder and CEO of the online recruitment referral site
December 05, 2007 11:08am

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Zebtab
By Melissa Hancock
Zebtab: A video interview with the co-founder and CEO of the turbo-charged widget - the BDE Winner of Consumer Interaction
November 15, 2007 5:52pm

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Coolroom
By Melissa Hancock
Coolroom: A video interview with Rupert Fleming, the co-founder and MD of the digital download store
November 12, 2007 6:06pm

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Medical and Professional Services LTD case study
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Medical Reporting Agency Boosts Value of Medical Database with New Business System
November 12, 2007 1:44pm

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King of Shaves case study
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Retailer improves accuracy of junk e-mail filtering using Microsoft's Forefront Client Security technology
November 12, 2007 9:37am

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Cambridge Laboratories LTD
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How the pharmaceuticals company is using Microsoft's technology to enable it to work more effectively in distributed environments
November 12, 2007 9:25am

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Paul Smith case study
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Paul Smith: Fashion Leader Redesigns Branch Protection, Gives a Day a Week Back to IT Staff
November 12, 2007 9:02am

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Ramsbottom Kitchens case study
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How the small business kitchen company enhanced business processes during a time of rapid growth using MS technology.
November 12, 2007 8:51am

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Deaf Essential case study
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How this sign language agency improved accessibility by using Microsoft Small Business Server 2003 Premium.
November 12, 2007 8:31am