Raef Bjayou, The Apprentice and the blogs

by Stuart Rock - Thursday, 27th March 2008 - (3) comments - Business comment

Entrepreneur Raef Bjayou makes his first appearance in The Apprentice. Reaction from the blogs.

Entrepreneur Raef Bjayou is going to be watched closely by us at Real Business. But we are not the only ones.

Jim Riley, in the tutor2u blog, thought that the debonair Raef Bjayoubore a resemblance to tennis ace Roger Federer.

Paul Groves in his Groves Media blog kicked off by describing Raef Bjayou as loving the sound of his own voice, even if he hasn’t got anything worth saying.

The Sussist asked: "will someone please tell him he ain't starring in Sense and Sensibility?!
The entrepreneur, in the opinion of Dean Piper's World, is the most pompous twerp I've ever seen in my life. He describes everything in his life in the third person, is hilariously rude without even realising it.

Entrepreneur Raef Bjayou didn't impress Rants from a Yoof.

His name sounds like a bright and colourful alcoholic drink but his personality is a definite “computer says no”...why use one word when fifty eight will do? His hair looks like a 4,000 year old Ming vase, which if breathed upon, would shatter into an amazing number of pieces.
Related stories
Sir Alan Sugar: "they call me a wanker and then they lose £1bn"
Alan Sugar's new entrepreneur apprentice
Sir Alan Sugar: women employers are more ruthless than men
Raef Bjayou, The Apprentice and the blogs

WHAT NEXT?
Sign up for our newsletter and get our weekly pick of business news in your inbox!
Subscribe to our magazine for in depth interviews and advice from leading entrepreneurs!
Join our forum and talk business with other entrepreneurs!

3 Comments

May 23, 2008 10:52am
Mitzi Sheinman Says:

I have protested most strongly against the FIRING of RAEF - please support me and maybe we can change Sir Alan (Sugar's) mind - please go to BOREME.COM to watch the video or go here: http://www.boreme.com/boreme/funny-2008/mitzis-perspective-the-apprentice-p1.php

May 17, 2008 1:14pm
Brian Says:

I detect a bit too much male envy on this site so far. The facts are that Raef is a real gentleman and effortless rational and logical thinker. He has much charisma. This is what wins tasks. He stands up to the bullies and mean-spirited in a calm and righteous manner. He has complete control over his emotions. This is the first time that the series has featured a true role model. The plain truth is that he is far too good for the likes of Alan Sugar and for that reason he will probably be fired. We must focus on the substance of a person not their appearance. Great sense of humour and self - deprecation. Long live Raef.

March 28, 2008 11:54am
Mark Dean Says:

I totally agree with the previous comments regarding 'Bjayou' the man is far from top executive level. He is clearly relying on his good looks and pompous vocal skills, and he will soon be realised that this will not get far in business negotiations. He should consider a vocation as an actor. Mark Dean, UK Sales Manager